The new CI guidelines
were implemented in the form of a modular exhibition concept for stand sizes of
30 – 300 sqm designed for use at trade fairs, wholesale marketing events, in-house fairs, etc.



The leading trade fair is the SPS/IPC/DRIVES show devoted to electrical automation technology in mechanical engineering applications.

Following the development of a new brand by Schneider Electric headquarters staff, Klisch+Partner realized an optimum three-dimensional presentation of corporate claims that was a prominent visual feature of the trade fair landscape.

The wide range of brand components and systems enhances the image of the umbrella brand Schneider Electric with the claim “We are one …” Numerous graphics, exhibition panels and specially designed displays rounded out the presentation as striking examples of integrated automation solutions. The new Schneider Electric concept of “MachineStruxure” was a major focal point.

An outstanding contribution by Klisch+Partner was the moderation of the various brands. Long before planning began, Klisch+Partner consulted with product managers, listed wishes and analyzed product USPs. The outcome was a concept that enables numerous different companies to present themselves to optimum effect under the Schneider Electric umbrella.

Klisch+Partner, the full-service agency for trade fair design and manufacturing construction.

Klisch+Partner offer individualized exhibition concepts and perfect realization world-wide: professional all-round trade fair design and construction service from a single source, design, creation, production and implementation. Klisch+Partner is a modern, lean and highly efficient exhibition design and construction agency. Architects, designers and communication specialists incorporate your trade fair concepts perfectly into your overall communication strategy. Our broad spectrum of trade fair services is available to you at all times. All major and minor add-ons in support of your trade fair presentation are in the best of hands with Klisch+Partner.